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description: Double Your Inbound Revenue
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# Introducing Re:catch

## Our Mission

**Mission**

Our mission is simple - "Double our customer's revenue within a year of adopting Re:catch".\
In order to make our mission a reality for B2B teams, we are starting off by streamlining and automating the inbound sales funnel.

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**Founding Story**

Re:catch (_initially 'Project Crack'_) started as an internal project for [Business Canvas](https://www.business-canvas.com/), aiming to solve the issue of our team having to spend too much time and energy on arranging meeting times, especially with external parties. Upon calculating the amount of time taken to book the first meeting with a potential customer for the past year, we realized it took 7 back-and-forth emails in the span of 4 days (on average). Extreme inefficiency.However, things were even worse for our Sales Development Representatives (SDRs) as they were managing not only their own schedule but that of multiple Account Executives (AEs). The complexity and inefficiency increased by orders of magnitude.The first iteration of Re:catch was a simple 'availability finder' that allowed our team to do just two things:

1. **See availability** - _a visual support that highlights you and your teammate's available hours_
2. **Send availability** - _an 'auto email prompt generator' for suggesting meeting times_

Our sales team actively started using Re:catch in their daily operations, and gradually our customers grew curious about this new booking links that were "**powered by Re:catch**". We gradually opened exclusive access to customers who were facing the same inefficiency that we were experiencing.As more and more customers requested access for Re:catch, we realized this was not just an issue unique to our team but an industry wide problem. Moreover, the inefficiency that happens over email scheduling was just one part of the complete sales funnel. B2B Revenue Teams (Sales, Marketing, CX) were doing their best to achieve their revenue goals, and yet daily inefficiencies including **manual** scheduling, **manual** lead qualification, and **manual** lead routing, etc. were preventing them from achieving their full potential.Re:catch aims to empower B2B Revenue Teams to double their revenue by automating these manual processes. You close the deals, we'll take care of the rest.
